- Deliveroo's new 'Score Back Scheme’ allows football fans to claim back £30 in credit if they miss a goal because their order arrived at the same time* during any professional women's football games this July.
A silver lining for footie fanatics comes as new research reveals 92% of Brits miss goals due to unavoidable life distractions like going to the toilet, grabbing a pint at the bar or answering the door.
- Launched in time for a summer of football, simply watch any women’s game on national UK TV, order a Deliveroo of £30 or more, and if a goal coincides with your delivery arrival, message Deliveroo UK's Instagram to claim your £30 voucher (VAR dependent).
- Football fans can order all of their match day essentials via Deliveroo direct to their doors without having to leave their homes, so fans can focus on the sporting action.
London, UK - July 11, 2025 - She shoots, she scores, GOAL! Did you blink and miss it? No problem. Deliveroo's got your back for the summer of women’s sport, with an all-new 'Score Back Scheme', a game-changing new offer designed to reward fans who accidentally miss those crucial back-of-the-net moments with Deliveroo credit.
The ‘Score Back Scheme’ launches to provide a silver lining for football fans, as new research from Deliveroo reveals that life’s little interruptions often lead to football viewing heartbreak, no matter how hard fans try to glue themselves to their seats for ninety minutes.
In fact, nine in ten football fans (92%) admit to missing a goal while watching a match at home because they were on the toilet (52%), getting something from the fridge (33%), making a cup of tea or coffee (27%), answering the door to collect a food delivery (21%), turning their backs to the TV (19%), texting mates about the match (16%) or explaining the off-side rule to a pal.
From today until Friday, July 27th, the ‘Score Back Scheme’ by Deliveroo will be the ultimate match day MVP by assisting football supporters who’ve had a missed goal mishap during July. Deliveroo is giving customers the chance to claim back £30* if they missed a goal because their Deliveroo order was delivered at the same time (one minute either side of the ball hitting the back of the net).
How does it work?
- Watch any professional women’s football match broadcast on national UK TV between 13th - 27th July.
- Place a Deliveroo order of £30 or more from a local restaurant or grocer during the match (see T&Cs for eligibility).
- Deliveroo customers whose order is delivered one minute before or after a goal hits the back of the net can claim £30 in Deliveroo credit.
- Submit a claim within 48 hours after the goal is scored/Deliveroo is delivered via direct message to Deliveroo's UK Instagram account with your order number, email address linked to the Deliveroo account, a screenshot of the order delivery confirmation, and details of the game and the team that scored.
- If the eligible order is verified, Deliveroo customers will receive a voucher of £30 by 11th August, 2025.
- Vouchers will be valid for use on Deliveroo for a 3-month period after 11th August, 2025.
Arabella Jenkins, a spokesperson from Deliveroo, said: *"We know the beautiful game can throw up some truly unpredictable moments, and sometimes those moments could coincide with the arrival of your Deliveroo. So if you’re caught off-guard by a goal while accepting your delivery of match day essentials, we’re changing the rules of the game to turn unlucky moments into a tasty win with our all-new ‘Score Back Scheme’.”*
The scheme is guaranteed to be popular with gutted fans who’ve missed a goal, offering a perfect way to distract their pals and shift focus elsewhere. Research reveals that nearly half of football fans (45%) admit they’ve pretended to friends or family that they’d seen a goal when they hadn’t, with over a third (34%) opting to watch replays of the missed goal in secret to avoid any awkwardness with friends and family. The most popular covert goal viewing locations include the toilet (38%), while getting something from the fridge (24%), hiding at the top of the stairs (18%), in the garden (17%) or whilst ‘checking’ that the car is locked (10%).
During the summer of sport, Deliveroo is on hand to help make game day moments even better for Brits, allowing them to order from a selection of match day essentials such as crisps and dips, pizza for sharing and cold drinks conveniently delivered direct to doors, without having to leave the house, so fans can stay tuned into the sporting action.
**The ‘Score Back Scheme’ will launch from 13th to 27th July. Customers must place a restaurant or grocery order of over £30 (excluding delivery or service fees). The Deliveroo order must be delivered 1 minute before or after a goal is scored by a professional women's football team broadcast on national UK TV for a claim to be eligible. Orders with 18+ restricted items are not eligible. Subject to geographical location and availability. UK customers only.
**
*Goal must be scored one minute before or after the order is delivered in accordance with the delivery time stated on the Deliveroo website or app.
T&CS:
- Eligibility: Entrants must be 18+, based in the UK and have both a valid UK Deliveroo account and an Instagram account to take part.
- Entry Period: 13th July (00:01 UK Time) and closes on 27th July (12:00 PM UK Time)
- Qualifying Participating Orders: Entrants must place a qualifying order of £30 or above on items at any restaurant or grocer during the Entry Period, during a women’s football match of an official senior women’s competition organised by a professional sports body, excluding friendly matches and broadcast on a UK TV channel.
- Orders must total £30 or above on items, excluding the cost of delivery, service or other fees, donations and tips
- Orders that contain any 18+ restricted items (including alcohol, vapes, tobacco, CBD, baby formula, etc) are not eligible for entry, even if the total cost of non-restricted items is £30 or more.
- Eligible Orders: Orders must be confirmed as delivered on the Deliveroo App or Website when an official senior women’s football team scores within a window of 1 minute before and 1 minute after either team has scored (for example: if a team scores at 7:07 PM, and your order record shows that your Participating Order was delivered at 7:08 PM, this Participating Order will be eligible for a ‘Score back Scheme’ voucher ).
- To claim: Participants must submit their ‘Score Back’ scheme claims via direct message to the Deliveroo Instagram account (@deliveroo) within 48 hours of the goal and the time that the Deliveroo order was marked as delivered to the participant, detailing the following:
- Their order number
- The email address linked to their Deliveroo account, with which they placed their Eligible Order
- The name of the team that scored
- The date of the football match and details of the goal scored (including time, date and the team who scored) during which the Eligible Order arrived
A screenshot of the order delivery confirmation
- First 500 Participants to claim: This Promotion is limited to the first 500 Participants only; if 500 Participants make successful claims before 27th July 2025, the promotion will end early. Entrants will be notified by Deliveroo that the promotion has ended early when they attempt to claim via direct message
- The Prize: Will be a Deliveroo voucher credit of £30 per Eligible Order. The Prize will be awarded to successful Participants with Eligible Orders by 11 August 2025 and can then be added by the winners to their Deliveroo account for use within 3 months.
- Additional T&Cs: Geographical restrictions apply. Delivery and service fees apply.
Full T&Cs can be found [here](https://a.storyblok.com/f/62776/x/464ee6de79/eng-score-back-scheme-t-cs.pdf)