For the first time, Boots customers can earn Advantage Card points when shopping for health, wellness and beauty essentials via Deliveroo.

Thursday 20th March 2025: For the first time, Boots customers can earn Advantage Card points when shopping for health, wellness and beauty essentials via Deliveroo.

Over 240 Boots stores across the country offer on-demand delivery through Deliveroo, providing customers with access to thousands of products delivered to their doors in as little as 20 minutes. And now customers can earn Advantage Card points on their purchases, with one point for every pound spent.

Paula Bobbett, Chief Digital Officer at Boots, said: *“We are delighted to be able to add additional benefits for customers choosing to shop on Deliveroo. Not only can they enjoy delivery to their door in as little as 20 minutes, but they can now also earn Advantage Card points on their purchases, meaning that they can treat themselves later too.*

“We know that many customers value the convenience offered by on-demand delivery and that health, baby and personal care essentials top the list of products ordered. However, we are also seeing an uptick in sales of beauty and last-minute gifts, and expect to see that increase in the run up to Mother’s Day later this month.”

Suzy McClintock, VP of New Verticals at Deliveroo said: “Boots Advantage Cards have been helping people unlock great value on vital health, wellness and beauty products for years so we are excited to bring this benefit to our platform, enhancing our growing retail offer and enabling our customers to make the most of every order.”

To link Deliveroo with Boots Advantage Card accounts, members will need to add the loyalty card number in the associated delivery service app before finalising their order. Customers will earn one point for every £1 spent at Boots when shopping via Deliveroo.

ENDS