DELIVEROO ANNOUNCES EXCLUSIVE PARTNERSHIP WITH SPECIALIST GROCER BAYLEY & SAGE, BRINGING PREMIUM CHARCUTERIE, FRESH BREAD AND DELI FAVOURITES TO CUSTOMERS DOORS IN AS LITTLE AS 20 MINUTES

London, Tuesday 18th February: Deliveroo, the delivery app, has exclusively partnered with Bayley & Sage as the specialist grocer launches an on-demand delivery service for the first time.

Deliveroo customers in London can now order an extensive range of over 600 products from Bayley & Sage for delivery in as little as 20 minutes.

The partnership has officially launched out of its Kensington store, with plans to ramp up to all ten sites by the second half of this year.

From premium cheeses and charcuterie, organic fruit and vegetables, to fresh bread, baked goods and quality wines, Bayley & Sage is perfectly placed to cater to the growing number of customers using Deliveroo for grocery and gifting, whether stocking up for a dinner party, preparing to host for the weekend or looking for a last minute gift.

Suzy McClintock, VP of New Verticals at Deliveroo comments: “Bayley & Sage are a fantastic exclusive addition to our grocery and retail offer on Deliveroo. Many of our customers are increasingly focussed on the provenance of quality of the food and drink they buy, or they come to us for last minute additions that make that special occasion even more special. This latest partnership reinforces our industry-leading selection of groceries, from major supermarkets to exclusive specialist stores, ensuring we are the go-to destination for deliveries.”

Jane Tegerdine at Bayley & Sage: “We are excited to dive into the world of on-demand delivery, offering our existing community utmost convenience, while reaching new customers who may not have discovered our stores before. Deliveroo has built up such a loyal fanbase in London and by working collaboratively, we hope this exclusive partnership will elevate our reach and growth objectives.”

Deliveroo launched grocery in 2018, and has since grown strongly reaching 14% of group GTV in H1 2024, driven by improved experience and awareness and more customers trading up into mid size baskets. Bayley and Sage joins a roster of leading UK grocers, from Morrisons, Waitrose and Sainsbury’s to Whole Foods Market and Biscuiteers.

ENDS